Increasing demand for fresh cut flowers in aesthetic decorations and celebrations is expected to drive Global Cut Flowers market in the forecast period 2024-2028.
According to TechSci Research report, “Cut Flowers Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F”, the Global Cut Flowers market is anticipated to grow at a steady rate in the forecast period 2024-2028. This can be ascribed to the growing popularity for cut flowers at weddings and ceremonial celebrations. Additionally, the growing demand for cut flowers in hotels, restaurants, and cafes to improve the aesthetic beauty of the interiors is propelling the market growth in the forecast period.
Cut flowers are flowers that have been harvested from their plant source, usually for the purpose of decorative or ornamental use. These flowers are often sold in bouquets, arrangements, or as individual stems, catering to various occasions, events, and personal preferences. Flowers are grown in different parts of the world, taking advantage of varied climates and seasonal variations. Major flower-producing countries include the Netherlands, Colombia, Kenya, Ecuador, Ethiopia, and Thailand, among others. These countries specialize in the cultivation of specific flower varieties, leveraging their expertise and favorable growing conditions to produce high-quality blooms. According to the data published in FloraCulture International, Netherlands is having the highest imports for cut flowers market, being the most stable by maintaining highest import in the past decade and in 2020. The Netherlands keeps its traditional and significantly large share of the global export market (includes re-exports) over the past decade.
Flowers are closely associated with special occasions and celebrations. Events such as weddings, anniversaries, birthdays, holidays, and funerals drive the demand for cut flowers. Each occasion often has its own traditional or preferred flower choices, across the world, which can significantly influence the market positively.
Additionally, in recent times, easy customization in demands and arrangement of flowers for various functions and arrangements is expanding the demand for cut flowers market. Florists, in particular, provide personalized services, creating custom arrangements and helping customers choose the right flowers for specific occasions. Moreover, online flower delivery services have gained significant popularity, allowing customers to conveniently order and send flowers to loved ones across long distances. Online platforms and e-commerce have revolutionized the way flowers are bought and sold, allowing consumers to order flowers conveniently from anywhere.
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The Global Cut Flowers market can be segmented by type, application, distribution channel, and by region. Based on type, the market is further segmented into Chrysanthemum, Carnation, Gerbera and Lilium. Based on application, the market is further segmented into Home and Commercial. Based on Distribution Channel, the market is fragmented into Supermarkets & Hypermarkets, Specialty Stores/ Florists and Online Retail.
Based on type, the market is further segmented into Chrysanthemum, Carnation, Gerbera and Lilium. Chrysanthemum dominated the global cut flower market in 2022. Chrysanthemum flower being perennial, is available throughout the year and thus is holding the highest demand in the market through every season. Additionally, the highest market demand can be ascribed to the features of the chrysanthemum flowers such as more yield per plant, diverse color variety in flowers, variety in flower shapes, etc. thereby supporting the market growth in the future.
Based on the application, the market is further segmented into Home and Commercial segment. The commercial segment is expected to dominate in the forecast period. This can be ascribed due to the increasing demand for cut flowers in decorations such as weddings, supermarkets, interior aesthetics, and many other events. Moreover, commercial demand for cut flowers in formal meetings and events002C in vase decoration, bouquets, etc. is further propelling market growth in the forecast period.
Major companies operating in the Global Cut Flowers market are:
- Dummen Orange
- Danziger Group
- Dos Gringos LLC
- Esmeralda Farms
- Flamingo Flowers BV
- Florance Flora
- Karen Roses Company
- Marginpar BV
- Multiflora
- Rosebud Limited
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“North America is expected to dominate in the Global Cut Flowers market during the forecast period on account of growing infrastructure & commercialization, including a rise in number of hotels, restaurants, etc. Besides, the growing trend of using fresh cut flowers in various events such as formal meetings, weddings, inaugurations, etc leading to the growth of cut flower market in the region.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.
Cut Flowers Market – Global Industry Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F, Segmented By Type (Chrysanthemum, Carnation, Gerbera, Lilium), By Application (Home & Commercial), By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores/ Florists, Online Retail) and By Region”, has evaluated the future growth potential of Global Cut Flowers market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Cut Flowers market.
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