Rising usage of at-home hair color products, hair-highlighting trend, increasing demand from ageing population, and rising market for salon services are the various factors which will drive the India Hair Color market during the forecasted years.
According to TechSci Research report, “India Hair Color Market – By Region, Competition, Opportunity, and Forecast, 2019-2029”. India Hair Color market is forecasted to grow at an impressive CAGR during the forecast period due to rising fashion consciousness, growing demand for herbal and organic hair color, rising focus on personal grooming, growing popularity of hair color among both men and women, and rising desire among consumers to experiment with different hair colors and styles.
The hair color market in India refers to the industry that sells hair color in the form of hair color powder, hair dyes, hair color cream, hair color spray, etc. Thus, India hair color market in India will rapidly grow in the coming years.
The hair color market in India is categorized into permanent hair color, semi-permanent hair color, and temporary hair color. Among them, the permanent hair color segment accounts for the largest share of the market and is expected to continue to grow in the coming years. This is due to its long-lasting nature and its idealness in covering grey hair. The temporary hair color segment is also growing, driven by increasing demand for hair color products that can be easily washed out, offering a quick solution for special occasions.
Some of the key players in the India hair color market include L’Oréal India Pvt Ltd, Godrej Consumer Products Ltd, Indus Cosmeceuticals Pvt. Ltd., CavinKare Pvt. Ltd. and many others. These companies are constantly innovating and introducing new products to cater to the changing needs and preferences of Indian consumers.
The rise in populations’ hair-related problems is a significant additional factor. As a result, numerous product developments have been made in response to customers’ changing and prevalent habits and preferences, hence boosting the demand for hair care products. The country’s fashion trends are also evolving, which motivates manufacturers of hair color to launch innovative new products in response to consumer demand.
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The demand of hair color is India is being majorly driven by women, as women consumers are considerably more familiar with their hair structure and appearance than men. Males in India color their hair mostly to hide up grey hair. Additionally, men don’t need as many product variations as women do with longer hair, thus men’s hair color products are typically not available in as many product variations as those for women.
The India Hair Color market is segmented on the basis of product type, type, color type, distribution channel, end user, and region.
On the basis of product type, the market is fragmented into permanent hair color, semi-permanent hair color, and temporary hair color. Among them, permanent hair color is dominating due to the long-lasting nature and the fact that it is particularly ideal for covering grey hair.
The market is segmented into supermarkets/hypermarkets, departmental stores, drug stores & pharmacies, traditional retail stores, online, and non-retail on the basis of distribution channel. Among them, online distribution channel is forecasted to register a faster expansion among the young population in India.
On the basis of region, the market is divided into North, South, East, West.
Key market players in the India hair color market include:
- L’Oréal India Pvt Ltd, Godrej Consumer Products Ltd
- Modi Mundipharma Beauty Products Limited (Revlon)
- Hygienic Research Institute Pvt. Ltd. (Streax)
- Coty India Beauty and Fragrance Products Private Limited (Wella)
- ColorBar Cosmetics Pvt. Ltd.
- Indus Cosmeceuticals Pvt. Ltd. (Indus Valley)
- Honasa Consumer Limited (BBlunt)
- Henna Industries Pvt Ltd (Color Mate)
- CavinKare Pvt. Ltd.
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“Over the coming years, the market for hair color in India is anticipated to expand significantly as a result of the ageing population, along with increased spending on hair care products like hair color. Furthermore, the market is expected to benefit significantly from distinct product innovations such as anti-breakage hair color, shampoo hair color, etc. made by leading competitors. The industry is expanding due to the increased popularity of temporary hair color among middle-class consumers and their lower cost compared to permanent hair colors.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.
“India Hair Color Market, By Product Type (Permanent Hair Color, Semi-Permanent Hair Color, Temporary Hair Color), By Type (Liquid, Cream, Powder, Spray), By Color Type (Black, Red, Brown, Burgundy, Others), By Distribution Channel (Supermarkets/Hypermarkets, Departmental Stores, Drug Stores & Pharmacies, Traditional Retail Stores, Online, Non-Retail), By End User (Individual Consumer, Beauty Salons, Entertainment & Fashion Industry), By Region, Competition, Forecast & Opportunities, 2019-2029F”, has evaluated the future growth potential of hair color in India and provides statistics and information on market structure, size, share and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in India Hair Color market.
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