The global portion packs market has demonstrated significant potential, with consumption valued at US$3.6 billion in 2021 and a projected CAGR of 6.6% driving it to a valuation of US$7.3 billion by 2032. The dominance of the top 5 providers, holding 15-20% market share in 2022, is expected to fuel demand. The pouches & sachets segment is set to grow 2.1 times its current value by 2032, securing a 27% market value share.
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The food & beverage segment leads the end-use category, projected to grow at a 7.1% CAGR from 2022 to 2032, offering an incremental opportunity of US$3.4 billion. As the food industry expands and small-sized packaging gains preference, portion packs find favor. Europe and North America are anticipated to maintain their lead, capturing half the market share by the forecast’s end.
The surge in food wastage concerns is a key driver for portion pack demand. UN Environment Programme’s Food Waste Index Report reveals that 17% of global food produced is wasted, often due to excessive packaging. Portion packs curtail this by offering single servings, significantly reducing waste, particularly from households, retail, and food service sectors. This sustainability drive is poised to bolster market growth, aligning with consumers’ growing preference for both convenience and environmental responsibility.
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Growth Drivers:
- Convenience and Portability: The Portion Packs Market is driven by the growing demand for convenient and portable packaging solutions. Consumers increasingly seek pre-portioned packs that offer ease of use and eliminate the need for measuring, promoting convenience in their busy lifestyles.
- Rising Trend of Single-Serve Products: The market is witnessing a surge in the popularity of single-serve products, driven by changing consumer preferences and the desire for portion control. Single-serve portion packs cater to individuals and small households, reducing food wastage and providing a more tailored consumption experience.
- Health and Wellness Focus: The emphasis on health and wellness is a significant growth driver in the Portion Packs Market. Consumers are looking for controlled portion sizes to manage their calorie intake and make healthier choices. Portion packs enable accurate portioning, aiding individuals in adhering to dietary and nutritional goals.
- Diverse Product Offerings: The market is expanding due to a diverse range of products available in portion packs. From snacks and beverages to cooking ingredients, the versatility of portion packs appeals to a broad consumer base. This diversity contributes to the market’s growth by meeting the varied needs and preferences of consumers.
- E-commerce and Online Retailing: The growth of e-commerce and online retail channels has played a pivotal role in expanding the Portion Packs Market. Online platforms provide consumers with convenient access to a wide array of portioned products, and the ease of doorstep delivery further fuels the market’s growth, especially as digital shopping becomes more prevalent.
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Portion Packs Market by Category
By Product Type:
- Pouches & Sachets
- Cups
- Trays
- Jars (Upto 250 ml)
- Stick Packs
- Bottles (Upto 250 ml)
- Blisters
- Bowls
- Clamshells
By Material Type:
- Plastic
- Paper
- Metal
- Wood
- Foam
- Glass
By End Use:
- Food & Beverage
- Pharmaceuticals
- Personal Care & Cosmetics
- Chemicals
- Consumer Goods
- Homecare
- Others (Agro Products, Textiles, etc.)