Selected / Sample Analysis done in the Hong Kong Professional Hair Care Market Report:
The rising beauty concerns among both men and women are fueling the growth of the professional hair styling products market in Hong Kong.
For female styling, hair sprays are widely used, followed by hair mousse while men prefer gels, waxes, clay, and pomades.
Root lift sprays for thinner hair are gaining prominence among the female population.
Hair styling services in Hong Kong is estimated to grow at 3.7%, which is considerably high as the consumers are experimenting with new hairstyles frequently.
Goldwell, Schwarzkopf, and Wella are the popular International brands for hair styling products in Hong Kong.
Excerpts on Market Growth Factors Mentioned in the Hong Kong Professional Hair Care Market Report:
Social media is a key influencer of consumers’ purchasing decisions. Beauty Exchange, Elle and She Critiques are popular beauty websites. Celebrities and trendsetters are publicizing their styles through blogs and social media. These trends are closely followed by the citizen’s increasing salon visits. This, in turn, drives the market growth.
The hot and humid climatic conditions over the years, coupled with the increasing use of chemicals on hair, has fueled the growth of shampoo, conditioner and treatment products to protect and maintain the condition of the hair. This growing demand is set to propel the market growth.
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