The nutrition and supplement industry is witnessing a rapid change due to rising urbanization and advanced animal feed solution in the present decade. With growth in the world population and rapid changes in comprehensive trade policies, pricing and supply chain of animal nutrition and supplements are adversely affected. Livestock producers are gradually inclining toward sustainable and natural animal feeds to enhance the animal overall performance to cater to the need for increasing animal product demand.
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The increasing demand for high-quality meat and animal protein, due to the rising standard of living across the world, has led to the requirement of more sustainable solutions for improving animal feed. Rising demand for global food production, along with the pressure of providing a continuous supply of high-quality meat and animal products, has created an alarming situation for the livestock growers that are struggling to increase the yield and to manage the animal’s health and well-being. Furthermore, the prohibition on the usage of antibiotics growth promoters and rising livestock diseases raise the urgency to resolve the concern.
To address the escalating demand for meat products from the limited livestock farmlands and animals, established animal nutrition and supplement developers and vendors are introducing innovative solutions in the livestock farming arena. These solutions are focused on helping livestock farmers to close the supply-demand gap, by ensuring high yield, increased profit, managing the animal’s well-being, and protection of the environment.
Over the past decade, livestock producers worldwide have been utilizing eubiotics, which are the feed additives that are important in maintaining the gut health of livestock, thus benefitting the overall health and well-being of animals. Eubiotics majorly comprise probiotics, prebiotics, organic acid, and essential oils, which, when used as an animal feed, have a direct correlation in enhancing the overall health and productivity of the animals.
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The concerns and pressure on the animal nutrition and supplement industry factored by the increasing demand for global high-quality meat production prompt the livestock farmers to enhance animal health and immunity. In the face of these challenges, the livestock producers and the global animal nutrition and supplement industry are turning toward the advanced solutions to manage the animal’s health and well-being effectively. The introduction of eubiotics products and ingredients is recognized as an emerging phenomenon to improve animal yield and productivity.